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  • SOFTLINE - Maribo, Denmark

    Founded in 1979 in Denmark, the SOFTLINE brand currently offers a complete range of innovative furniture, with a top-of-the-range, contemporary and colorful style.

    SOFTLINE has become, over the years, a must-see international brand by finding the perfect combination between top-of-the-range design and functionality. The diversity of its furniture, in terms of materials, shapes or colors, has allowed it to update the trends of Scandinavian design and to be distributed today throughout the world. From its inception, the SOFTLINE brand has quickly collaborated with renowned designers such as Kurt BRANDT, BUSK + HERTZOG or Karim RASHID to design, together, a complete furniture collection: from the sofa bed to the sofa, armchair or ottoman, passing through the table, the cushion or the chair, the SOFTLINE range offers you a great modularity in its use and an irreproachable comfort. Responding to a real need, the SOFTLINE furniture, available in several configurations, will undoubtedly appeal your imagination! Their geometric shapes will indeed allow you to customize, according to your desires, your interior or exterior decoration. My-Deco-Shop invites you, without further delay, to discover the unmissable of the SOFTLINE brand.

  • STRING FURNITURE - Limhamn Sweden

    STRING modular shelves, Scandinavian and timeless design.

    Founded in 1949 by the famous Swedish architect Nils STRINNING, the STRING brand today offers a wide range of furniture, drawing its inspiration from the Scandinavian design.

    It was by participating in a design contest organized by the Swedish publisher Bonniers FOLKBIBLIOTEK that the brand had its first huge success with its String Shelf: a revolutionary piece of furniture due to its minimalist structure, unlimited modularity and timeless design.

    From the String System modular storage system to the stylish String Pocket or String Furniture shelf, the complete range is indeed very easy to carry and even more convenient to mount! Lightweight, practical and customizable, these pieces of furniture will, without any doubt, allow your imagination to run free!

    You can choose from a wide range of options and colors to create, according to your desires, your personalized furniture, perfectly adapted to your needs. Each piece of furniture blends into any interior decor, whether it’s in a kitchen, living room or library. The high stability of these shelves allows you to store any object on the different sets of shelves offered.

    Unchanged since the creation of the brand, the timeless design of the String Furniture products also allows you, in addition to this, to combine old shelves with more recent shelves of the brand. My Deco Shop invites you to discover, without further delay, the products that have made this brand a must-see in Swedish design.

  • HAY - Horsens, Denmark

    HAY was founded in 2002 with the ambition to create contemporary furniture that uses sophisticated industrial manufacturing to satisfy the needs of modern living. Today, this fundamental goal remains our mission: through our commitment to the design and production of furniture, lighting and accessories with an international appeal, we strive to make good design accessible to the largest possible audience.

    Inspired by the stable structures of architecture and the dynamics of fashion, HAY combines the values of both industries in durable, quality products that provide added value for the user. HAY’s continued vision is to create straightforward, functional and aesthetic design in cooperation with some of the world’s most talented, curious and courageous designers. This results in many fruitful collaborations.